Browsing the rails, champagne firmly in hand, canape clasped between teeth, it was easy to see the reasons for the website's success. Reinventing catwalk trends with an extra-special wearable spin is what this brand does best.
Bloggers were also offered the chance for a hair and make-up tranformation before being snapped in the latest ASOS styles (handily available in a range of normal-woman-friendly sizes). I would have loved to have tried everything out but unfortunately didn't have enough time as I was too busy gawping at the rails!
Always on-trend and affordable, it was hard to pick favourites from this fresh new collection but I personally loved a sea green maxi-dress and a twisted Burberry-style mac a bit more than other pieces. Name the trend and ASOS has it; gathered waistbands, structured (even, in one case, wired) shoulders and digitally-printed pieces.
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