Saturday, 7 May 2011

Wardrobe Mistress Launch

Press releases and personalised compact mirrors

Cakes on sticks!


On Thursday I went along to the launch of Wardrobe Mistress, a new online shopping destination offering ‘total wardrobe management.’ Its founder (above), the charming Francesca Salih (who previously worked at Net-a-Porter), says:


“Wardrobe Mistress will help identify what you are lacking in your wardrobe. We take away what you are not wearing and sell it for you, helping you make space for your new must-haves.”


Willow Magic is the site’s ‘virtual stylist’ and offers online fashion advice and blogs about the latest trends. The site itself is easy to navigate and has enough eye-catching pieces to satisfy even the best reformed shopaholic! I’m tempted by this Ashley Isham dress…


1 comment:

Anonymous said...

Have had a look on website what a great concept have just purchased a tods bag!!! eeekkkkk